Posted on April 4th, 2013 at 9:00 am by Jon Butler
Completely redesigned to meet the needs of an evolving marketplace, LashBack’s compliance and marketing intelligence services receive dramatic, ground-up enhancements.
For the past decade, leading marketers have trusted LashBack as a key partner for email compliance and marketing intelligence. LashBack consistently challenges itself to remain at the forefront of market developments and business needs, and to identify new-and-improved ways to gather, process and communicate critical information to its clients. In the spirit of this commitment to progressive thought and innovation, LashBack is proud to announce a redesigned services platform that better leverages its proprietary data sources, enables more rapid, intuitive access to critical business intelligence and provides a more streamlined client experience.
“These platform improvements greatly enhance our ability to leverage our proven proprietary data sources and unique intellectual property to deliver actionable business intelligence to our clients,” said Tim Kastner, director of sales at LashBack. “Client feedback has been a vital component of our redesign process, and we are excited to formally roll out innovations in functionality, flexibility, scalability and ease of use.”
LashBack’s deployment of its enhanced services platform will be performed in a series of stages, designed to ensure a smooth transition for clients and to highlight enhancements that raise market awareness of email best practices and critical compliance issues.
“We are incredibly grateful to the clients who leveraged our services over the past decade, and who provided valuable insight into the ways we could better serve their business needs,” said Peter Wilson, chief executive officer. “There has never been a better time to utilize LashBack services for critical marketing intelligence. We look forward to 2013 as our best year yet.”
Additional details will be released in the coming weeks. To request a product demonstration, visit www.lashback.com/demorequest.htm.